Competitive Marketing in the Wild: How to Find Your Tone & Nail Competitive Campaigns

A talk by Clara Smyth
Senior Product Marketing Manager, Slack

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About this talk

We've all seen external-facing competitive marketing gone wrong - but how can you get ahead and make yours land with customers? Join this session to learn how you can find your company's competitive tone, lessons learned from top brands and land external messaging in highly competitive markets.

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